SocialFrontier's Blog

Before cutting edge technology gained ground in the world, traditional offline marketing was responsible for attracting myriad customers to purchase various products and services. Although the traditional marketing techniques assisted businesses to enthrall their customers to buy goods and services, a tremendous impact is evident after the introduction of content

Over the past few months, we’ve had several clients (big and small) approach us for starting their content marketing efforts. They had all heard about this “holy grail” that gets them more customers, better engagement, more brand awareness and everything else at lower costs. But one thing these clients had

Native advertising has been one of the hottest forms of advertising of late and is clearly here to stay in the digital marketing realm. So let’s start by delving into what it is after all. Wikipedia sums it up pretty well: “Native advertising is a form of online advertising that matches the form

I’ve done a fair bit of content marketing in the past. I’ve been marketing my “content” successfully for well over 20 years now. To be honest, it all started way back in school when I was too lazy to study. I used my words to weave pages of content that